Summary
Date Posted: Wednesday, July 24, 2019 , Base Salary: Not Disclosed

JOB DETAILS:
If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. .

  Job Responsibilities:
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Be in charge of marketing budget and allocate/invest funds wisely
• Measure and report performance of marketing campaigns, gain insight and assess against goals

Job Skills: Not Specified

  Job Qualifications:
• BS/MS degree in marketing or a related field
• 7-10 years’ demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Good taste, a sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement

Job Education Requirements: Not Specified

Job Experience Requirements: Not Specified

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Job application procedure
Submit your CV and cover letter to ufanisidigital+jobs@gmail.com  . All applications should be received no later than Tuesday, 30 July, 2019. NB: State the position you are applying for as the subject of your email.

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