Summary
Date Posted: Friday, March 11, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
DESCRIPTION
We are pleased to announce the following vacancy for Executive – Brand Activations, Assets and Sponsorships in the Brand Activations, Assets & Sponsorship Department within Consumer Business Unit. In keeping with our current business needs, we are looking for a person who meets the criteria indicated below.

Detailed Description
Reporting to the Chapter Lead - Brand Activations, Assets and Sponsorships The position holder will accelerate and protect Safaricom’s brand equity amongst our core by enhancing long term consumer engagement and connections with the brand through targeted brand and segment assets.

Responsibilities
• Implement engagement initiatives as per approved brand asset and sponsorship plans aligned to Mission delivery.
• Working with the relevant tribes and COEs GTM teams to activate relevant products and services through the assets and sponsorship.
• Briefing and managing various 3rd party suppliers and stakeholders involved in the delivery of the brand asset including activations and event management agencies.
• Working with corporate communications department, ensure ample publicity and media coverage is obtained for all assets in order to scale impact and amplify engagements beyond on ground activity/event
• Support brand communications teams to develop robust and relevant communication material that will resonate and speak to the targeted consumer segment, and ensure high awareness of asset engagement
• Execute activations plans that leverage asset platforms to drive relevant products and services that will enhance Safaricom’s value perception and grow market and wallet share
• Working with events team, drive high quality engagements for all asset engagements and ensure high quality of delivery and inclusivity within execution.
• Working closely with security and Occupational Safety and Health teams, work to identify all risks present in execution of asset initiatives and obtaining relevant mitigations before execution
• Provide consistent operational and strategic reports to internal stakeholders that will add value to projects and ensure consistent improvement in delivery

QUALIFICATIONS
Must have technical / professional qualifications:
• Minimum Bachelor’s Degree
• Experience in experiential marketing
• Experience developing and executing marketing concepts, policies & practices
• Excellent communications skills – Both verbal and non-verbal
• Previous experience in event marketing and activations
• Wide degree of creativity and latitude
• Excellent attention to detail
• Minimum 4 years’ experience in experiential marketing and/or event management

Work Hours: 8

Experience in Months: 48

Level of Education: Bachelor Degree

Job application procedure
If you feel that you are up to the challenge and possess the necessary qualification and experience, kindly proceed to update your candidate profile on the recruitment portal and then Click on the apply button. Remember to attach your resume
PRIMARY LOCATION: Kenya
JOB: Executive
ORGANIZATION: Safaricom Limited
SCHEDULE: Regular
SHIFT: Standard
JOB TYPE: Full-time
Day Job
JOB POSTING: Mar 10, 2022, 6:52:52 PM
Apply at: https://safaricom.taleo.net/careersection/saf_external_professional/jobdetail.ftl?job=22000139&lang=en 

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