Summary
Date Posted: Tuesday, June 21, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Direct Sales Manager
Key Responsibilities:
• 100% responsible to build and manage a network of promoters, via promoter companies to directly promote the product to potential users.
• Manage promotions and campaigns effectively to ensure market penetration;
• Responsible for implementing customer acquisition and distribution mechanisms and deploy company’s “go to market strategy”.
• Assisting in the development and execution of sales and marketing plans;
• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs.
• Occasionally assist in managing a team of indirect account specialist (salesmen) to efficiently develop and control the network.
• Increase reach and availability in the market and ensure product performance through effective branding and distributor channel performance.
• Drive user on-boarding (customer acquisitions) and establish loyalty, among specific communities within the designated areas.
• Understand and know the product inside-out, to be ready to answer any question any time by customers.
• Coaching of the Team Leaders and the promoters
• Performance management of the promoter teams
• Execution of the sales plans
• Lead the day to day execution of the sales plans (Route mapping-planning)
• Channel optimization to drive aggressive User Acquisitions
• Drive Route to Market strategy
• Manage MIS reporting
• Optimize the direct channel User Acquisition costs
• Manage end to end activations (weekday and weekend)

Key Qualifications
• A Bachelor’s Degree with at least 5 years’ experience in outdoor sales, managing promotions for FMCG products or digital satellite TVs, Home broadband, financial institution (Microfinance, banking) etc.
• At least 5 years’ experience working with distributors and directly managing promotional campaigns, promotional roadshows, or any direct sales activities or a senior role in a BTL-marketing Agency with extensive experience in managing sales campaigns, promotions and brand building activities.
• Experience in finance, services organization or related industries preferred but not required;
• Experience in customer relationship management;
• Experience in approaching promotor companies to build relations, sign agreements, and outsource their promoters.

Work Hours: 8

Experience in Months: 60

Level of Education: Bachelor Degree

Job application procedure
Send your application to jobs@corporatestaffing.co.ke

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