Vacancy title:
Digital Marketing Executive
Jobs at:
Corporate StaffingDeadline of this Job:
30 October 2022
Summary
Date Posted: Tuesday, October 18, 2022 , Base Salary: Not Disclosed
JOB DETAILS:
Role & Responsibilities
• Support the brand and content team to launch and run marketing and brand campaigns.
• Supporting with maintenance of visuals for the website using Canva e.g. product imagery and banners.
• Product Management: Updating and uploading product copy, imagery, UPSs and keyword integration for SEO.
• Weekly review and maintenance of website homepage and category imagery.
• Update website content aligned with the content strategy, supporting with writing and uploading new product descriptions, uploading video URLs and imagery on category pages and landing pages.
• Support with email marketing campaigns using Klaviyo platform.
• Support with writing copy and sourcing images for campaign landing pages.
• Management of the image and video database.
• Support with website data capture by managing web popups and forms.
• Manage product reviews on the website.
• Distribute marketing assets and content to key suppliers.
• Clear understanding of the customer journey and the audience for each brand.
• Support in conducting customer research.
• Strong copywriting and proofreading skills.
• Conduct Competitor Analysis in collaboration with the ecommerce executive.
• Support in reporting using Google Analytics.
Qualifications and requirements
• Degree/Diploma in marketing, communication or related field.
• Minimum two years’ experience in the same or similar role
• Copywriting and proofreading experience
• SEO knowledge is desirable
• Experience with an ecommerce platform
• Detail orientated and highly organised
• Creative and enthusiastic
• Fun! We work hard, but place trust in one another and work as a team
Work Hours: 8
Experience in Months: 24
Level of Education: Postgraduate Degree
Job application procedure
• Send your application to vacancies@corporatestaffing.co.ke
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