Vacancy title:
Communications Officer

[Type: FULL_TIME, Industry: Arts, Audio/Video Technology and Communications, Category: Admin & Office]

Jobs at:
Zana Africa

Deadline of this Job:
Tuesday, May 6 2025

Duty Station:
Nairobi | Nairobi | Kenya

Summary
Date Posted: Wednesday, April 16 2025, Base Salary: Not Disclosed

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JOB DETAILS:

MISSION ZanaAfrica Foundation supports adolescent girls in Kenya to stay in school by delivering reproductive health education and sanitary pads. VISION We envision a world where girls in East Africa live healthy, safe, educated lives while defining their own purpose-a world in which menstrual health management is recognized as a human right, and t…

Communications Officer

ROLES AND RESPONSIBILITIES

• Social and behaviour change communications (SBCC)
• Lead the development of new SBCC content for our programs, fulfilling funder requirements while engaging in deep consultations with communities to understand myths and barriers to uptake
• Lead the co-creation process of SBCC content with communities, stakeholders, team members and consultants based on ZanaAfrica’s iterative processes
• In partnership with other members of the Programs team, pilot and test the SBCC initiatives before rollout
• Work with the Monitoring, Evaluation and Learning Officer to assess and document impact
• Strategic marketing and communications
• Lead the development and implementation of strategic communication plans to promote awareness of ZanaAfrica Programs’ mission, strategic goals, and activities.
• Take the lead in strategic documentation, including progress reports, success stories, and lessons learned from projects, ensuring thorough documentation and archiving for future reference.
• Develop communication strategies in partnership with the Program Manager and Executive Director, crafting compelling content and campaign ideas to effectively convey the impact of programs.
• Collaborate with internal teams to identify key messaging priorities and target audiences for communication campaigns.
• Collaborate closely with project teams and implementing partners to gather relevant information, stories, and updates for communication purposes.
• Curate compelling content, including articles and reports, to effectively showcase the impact and achievements of ZanaAfrica and ensure all content is engaging, accurate, and aligned with the organization’s messaging and goals; develop an annual report each year with visuals and impact stories.
• Leverage ZanaAfrica’s communications assets such as its comic character universe, and lead the ideation and development of new communications and SBCC-based programming and partnerships
• Lead external communication efforts, including press releases, media outreach, and public relations activities, product and program launch events, participation in co-branding conversations with strategic partners, to promote positive visibility and reputation for ZanaAfrica; establish and nurture partnerships with media organizations to enhance the visibility of initiatives.
• Engage with diverse stakeholders, including donors, partners, beneficiaries, and the broader community, to foster meaningful relationships and enhance support for our programs through communication strategies.
• Monitor the performance of communication activities and initiatives and analyze metrics and feedback to identify areas for improvement and optimization.
• Prepare regular reports and presentations on communication efforts, outcomes, and impact for internal review and external stakeholders.

Career development programs

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REQUIRED KNOWLEDGE, SKILLS AND ABILITIES

• Excellent verbal and written communication skills with confidence and proficiency in public speaking, including presentations, speeches, and media interviews.
• A Strategic thinker and planner with the ability to develop and implement strategic communication plans aligned with organizational goals and objectives for diverse audiences.
• Ability to analyze complex information and extract insights to solve complex problems that may arise in communication strategies or during program implementation.
• Creativity and Innovation in developing engaging content with fresh approaches, such as success stories, press releases, articles, blog posts, videos, and graphics.
• Knowledge of crisis communication principles, developing crisis communication plans and protocols and capacity to handle high-pressure situations calmly and effectively, especially during crisis communications or tight deadlines.
• Skill in crafting clear, concise, and compelling messages tailored to different audiences and communication channels. Detail orientation ensures accuracy in communication materials. Proficiency in managing multiple tasks simultaneously while maintaining attention to detail and quality and flexibility to adapt to changing priorities, strategies, and situations in a fast-paced environment.
• Ability to analyze communication metrics and data to evaluate the effectiveness of communication strategies and make informed decisions for optimization of communication performance.
• Strong interpersonal skills, understanding of the media landscape, and strategies to engage, build and maintain positive relationships with colleagues, stakeholders, and the media. Proficiency in utilizing various digital platforms, including social media and websites, to disseminate information and engage with audiences. Social Media Expertise in managing platforms, content, engagement, and analytics.
• Sensitivity to cultural differences and awareness of how they may impact communication strategies and messages in diverse contexts.
• Branding Awareness skills ensure consistent messaging in line with brand guidelines and visual acuity for assessing visual content quality and adherence to the brand.
• Graphic design and multimedia skills in basic design and understanding of multimedia tools. Computer proficiency skills in digital tools and content creation.

MINIMUM RECRUITMENT STANDARDS

• Bachelor’s Degree in Communication, Journalism, Media, Marketing, Public Relations, or a related field with 3-5 years of progressively relevant experience, preferably within the non-profit or development sector, specifically in social marketing and communications.
• Proficiency and demonstrated experience in social media management is desirable.

Work Hours: 8

Experience: No Requirements

Level of Education: bachelor degree

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