Summary
Date Posted: Wednesday, June 09, 2021 , Base Salary: Not Disclosed

JOB DETAILS:
Job title: Social Media Manager
Job Type Full Time
Qualification BA/BSc/HND
Experience 3 years
Location Nairobi
Job Field Media / Advertising / Branding
Are you an experienced Social Media Manager with insight into the world of Fintech? Someone who understands crypto and the blockchain space.
Our client, an American-based company is expanding globally by being one of the first movers to bring cryptocurrency to Africa and the Middle East at large. The mission is to make bitcoin/blockchain and other FinTech services more accessible, and affordable, than ever before. This dynamic company is looking to hire a Social Media Manager
Our client’s vision strives to form a committed team of forward-thinkers who collectively create a supportive, welcoming and highly innovative environment for all. Whilst driving business through technology.

Requirements
• Degree in Marketing or a relevant field
• 3+ years of experience as a Social Media Manager
• Experience ideally within FinTech, Crypto, start-up environment
• Hands-on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Naturally analytical with the ability to think commercially and strategically
• A self-starting, enthusiastic problem solver
• A global team player, able to work collectively as part of the marketing team, whilst having the confidence to work independently and deliver objectives and responsibilities
• A strong communicator with excellent written and verbal skills, making the complexity of a modern digital marketing function simple to understand

Responsibilities:
• Manage a robust social & campaign calendar & social media strategy to align with business goals
• Develop creative, clever & high-converting campaigns & social posts
• Build the brand culture and cultivate the community
• Engage in viral and influencer content across social media platforms
• Manage & post across all social channels
• Oversee social media accounts' design (e.g. Timeline cover, profile pictures and blog layout)
• Perform research on current benchmark trends and audience preferences
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Team:
• Exude your upbeat energy and enthusiasm each and every day to motivate your team to be the best they can in every aspect of what they do
• Celebrate the success of others by recognizing the contributions of committed team members and their achievements
• Align your values with the Mission, Vision and Values of the Client
• Be a role model for the Client’s organizational culture by creating a positive impact at every touchpoint with people, with every word you say or put in print and everything you do
• Communicate in a fashion that is respectful and well understood
• Collaborate with your peers to collectively think of innovative ideas that drive business through technology
• Build and utilize working relationships with internal business partners across the organization and external business contacts

Work Hours: 8

Experience in Months: 36

Level of Education: Bachelor Degree

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Job application procedure
Interested and qualified? Go to Black Pen Recruitment on blackpenrecruitment.zohorecruit.com to apply

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