Summary
Date Posted: Friday, August 16, 2019 , Base Salary: Not Disclosed

JOB DETAILS:

A PR & Digital marketing executive to manage their website and manage their digital campaigns. .

Job Responsibilities:
Develop and manage digital campaigns;
• Content creation – writing blog posts, articles, newsletters an material for social media channels;
• Social media marketing – creating, managing and growing the company’s presence through blogs, Twitter, YouTube, Facebook and other strategically relevant online properties;
• Manage and maintain the organization’s website;
• Produce new content for our products, constantly innovating to push new ideas and formats and measuring how well those ideas perform;
• Track and analyze website traffic flow and provide regular internal reports;
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improvising conversions;
• Continually work on the Search Engine Optimization of the website;
• Edit and post videos and content to online sites;
• Create online banner adverts and oversee pay per click (PPC) and management;
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments; and
• Monitor and develop reports on competitor activity within social media spaces.

Job Skills: Not Specified

  Job Qualifications:
• A degree in Marketing, Public Relations, communications or related field;
• Should have at least 3-5 years’ experience in PR/Communications;
• Sufficient knowledge of best practices in marketing;
• Have excellent communication and interpersonal skills;
• Must be self- motivated and be ready to work with minimum supervision;
• Graphic design qualification;
• Experience in a real estate industry is an added advantage

Job Education Requirements: Not Specified

Job Experience Requirements: Not Specified

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Job application procedure
If you meet the said qualification, register and apply at http://www.ideon.co.ke/careers 

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