Summary
Date Posted: Tuesday, April 19, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Key Responsibilities:
Content Management
• Responsible for the process of content creation in line with the business goals and objectives, and the management of the same.
Digital Marketing and Social Media
• Develop and oversee the successful implementation of the corporate digital marketing strategy.
Events and Exhibitions Management
• Assist in the development and implementation of advertising and promotional campaigns designed to generate sales
• Responsible for management of Corporate events, functions and exhibitions
Communications and Public Relations
• Responsible for developing the company’s communication and PR strategy and execution of the same.

Experience and personal qualities
This role will require an experienced marketing and communications professional with high levels of ambition and commitment.
The following qualifications/experience are preferred:
• Degree qualification (preferably in Marketing, Media, Communications or Journalism).
• Masters’ qualification (preferably in Communication, Digital Marketing, Media, or Journalism) will be an added advantage.
• Experience in leading and managing diverse and cross functional teams.
• Strong analytical skills, data-driven thinking and keeping update with latest marketing trends and practices are added asserts.
• Experience in developing and managing strong and complex relationships across countries as part of a centralized function; and externally with multiple stakeholders.
• Expected to have good project management skills.
• Excellent verbal and written communication skills are a key requirement.
• Experience in managing external PR, digital marketing and other consulting firms
• Ability to create marketing concepts and brand positioning.
• A minimum of at least five (5) years of relevant work experience.

Work Hours: 8

Experience in Months: 60

Level of Education: Bachelor Degree

Job application procedure
Applicants who have met the required criteria should address their applications and copies of certificates to:
Human Resources Director- Tourism Promotion Services -Eastern Africa
Sent on email to: - jobvacancy.kenya@serenahotels.com on or before 29th April 2022

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