Marketing Manager (Mobile Apps) job at Stellar Human Resource Solutions
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654 Days Ago
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Vacancy title:
Marketing Manager (Mobile Apps)

[ Type: FULL TIME , Industry: Human Services , Category: Marketing, Sales and Service ]

Jobs at:

Stellar Human Resource Solutions

Deadline of this Job:
21 February 2023  

Duty Station:
Within Kenya , Nairobi , East Africa

Summary
Date Posted: Tuesday, February 07, 2023 , Base Salary: Not Disclosed

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JOB DETAILS:
Responsibilities :
• Help onboard new acquisitions and develop new marketing strategies for the emergency hailing app.
• Create and execute brand development and growth strategies for our subscription app businesses.
• Develop funnels and KPI tracking for the app to evaluate and optimize performance to maximize subscription growth.
• Manage and scale our analytics.
• Establish CRM (push, email, in-app) marketing functionality to drive engagement, upsells and greater retention.
• Cross functionally collaborate with product, design, QA, tech and ads to elevate and grow our businesses.

Requirements :
• 5+ years of experience in product marketing for mobile apps or web technology products.
• Deep knowledge of the mobile app marketing tech stack, including push notifications, app install attribution, analytics platforms, deep linking, ASO, subscription, and email.
• Excellent written and oral communication skills, you understand and empathize with users and know what they want and why our products create value for them.
• Eye for brand building, establishing brand loyalty and trust and designing key screens and ad creative to build relationships and drive conversion.
• Strong influencing and leadership skills; effective cross-functional collaborator and project lead, especially able to work with technical teams to build out our marketing tech stack.
• Desire to be a part of an early-stage team and work with urgency and high attention to detail in a startup environment.
• A passion for mobile apps


Work Hours: 8


Experience in Months: 60

Level of Education:
Bachelor Degree

Job application procedure

Use the link(s) below to apply on company website.
Marketing Manager (Mobile Apps)


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Job Info
Job Category: Marketing jobs in Kenya
Job Type: Full-time
Deadline of this Job: 21 February 2023
Duty Station: Nairobi
Posted: 07-02-2023
No of Jobs: 1
Start Publishing: 07-02-2023
Stop Publishing (Put date of 2030): 07-02-2065
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