Summary
Date Posted: Tuesday, June 21, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Responsibilities for Marketing Executive
• Leading the development of all marketing plans.
• Ensuring the implementation of effective marketing strategies.
• Focusing on growing audiences and the uptake for products and services.
• Reviewing and reporting on all areas of the marketing strategies and its implementation.
• Developing the corporate brand identity in consultation with senior managers, executives, and partners.
• Managing creative agencies and retainer partners.
• Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
• Identify ways to grow the marketing department and secure resources.
• Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
• Conducting strategic marketing analysis that will help guide marketing messages.
• Overseeing social media planning and execution.
• Conception, development and implementation of marketing plans and strategies, product concepts and promotional programmes to drive interest and sales.
• Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the company’s marketing outreach efforts.
• Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
• Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behavior framework.
• Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.
• Lead the core areas of the marketing department, including digital marketing, web-based content,
• offline and online media marketing, social media marketing and direct marketing.
• Working knowledge of search engine optimization (SEO), lead generation and affiliate marketing practices, techniques, and outcome expectations.

Requirements
• Bachelor’s degree in Marketing, Advertising, or a Business Management related subject.
• Minimum 3 years’ experience in a marketing role.
• Strategic thinking and problem-solving abilities.
• Superior interpersonal and organizational skills.
• A positive and adaptable to change
• Excellent communication and presentation skills.
• Able to make quick but rational decisions when working under pressure
• Willingness to embrace new ideas and processes.
• The ability to use software packages competently, including Office 365 (Excel, Word,
• PowerPoint), Mailchimp, Google Business Tools, including Analytics, Keyword Builder, Data
• Studio, WordPress, Salesforce,

Work Hours: 8

Experience in Months: 36

Level of Education: Bachelor Degree

Job application procedure
Kindly send your CV to recruitment@victoriacourts.co.ke  by Thursday, 23rd June 2022 indicating the position you are applying for.

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