Vacancy title:
Digital Marketing Officer
Jobs at:
Space for GiantsDeadline of this Job:
31 January 2022
Summary
Date Posted: Wednesday, January 26, 2022 , Base Salary: Not Disclosed
JOB DETAILS:
Space for Giants is looking for a highly motivated and personable individual to support the execution of the overall marketing strategy and implementation, with a strong focus on digital channels and systems. Experience working in the conservation or non-profit sector is highly desired.
Key responsibilities
• Play a critical role in executing overall marketing and communications strategy, including overall systems support, monitoring metrics, and sharing data-driven results. Specifically:
• Provide technical systems support for main organizational communications and fundraising systems:
• Salesforce, donor and audience CRM, including account management of our technical implementation partner
• Manage Space for Giants website and DonorBox
• Company website including newsletter sign-ups and Donorbox payment processing
• Google Analytics and Google Ads Grant to ensure we are maximising ROI
• Pardot including email management
• SEO (including back-links etc)
• Define, execute, analyze, and optimize A/B and multivariate tests on social media marketing channels, websites and search engines.
• Regular digital engagement with followers to help build our community of supporters:
• Manage day to day outreach, 1:1 with individual givers through online and offline channels including phone, email, skype, FaceBook, WhatsApp, WeChat; refer to team members when personalized follow up needed to personally thank and cultivate individual donors.
• Provide Marketing & Comms team with online donor information and analytics to help target online campaigns and mechanisms for people to donate.
• Help plan and execute digital fundraising campaigns and acquisitions:
• Work closely with both Marketing & Communications and Fundraising teams to help cultivate online donors
• Research potential of donors to better understand individual donor capability and interest; flag and cultivate those donors with potential to give above $5k/year
• Personally thank and engage with donors to help deepen their sense of connection and ongoing support
• Contribute innovative tactics and ideas for digital engagement for key audiences
• Gather and regularly update project monitoring templates and analytics reports to support monitoring, measurement and evaluation of fundraising efforts and digital engagement.
Minimum requirements
• Minimum four years experience in the non-profit sector or relevant conservation sector
• Proven experience of delivering successful integrated digital marketing campaigns from concept to execution.
• Experience with digital systems and databases, SEO and social media engagement.
• Fluent in English with exemplary written and communication skills, ideal to also have French and/or Portuguese
• Demonstrated ability to manage projects, maintain attention to detail and meet deadlines.
• Candidate must be highly motivated and organised
• Ability to multitask and handle a fast paced environment and work well with a small team, goal orientated, highly flexible and adaptable to change
Work Hours: 8
Experience in Months: 36
Level of Education: Bachelor Degree
Job application procedure
To apply follow this email jobs@spaceforgiants.org
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