Summary
Date Posted: Monday, October 10, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Digital Marketing Manager

About
The Digital Marketing Manager (DMM) will develop a deep understanding of the local information service needs of consumers as well as the marketing requirements of SMEs in the focus markets.

RESPONSIBILITIES
• Develop a corporate business marketing strategy.
• Establish business acquisition through digital marketing both local and at international level.
• Establish strong social media footprint by using various platforms.
• Develop marketing plan and effectively launch new consumer platforms to achieve leadership position.
• Continuous monitoring of the various marketing activities to ensure investment is flowing to the most impactful activities.
• Develop and implement integrated marketing plan (including strategic partnerships) to deliver objectives and constantly refine plan based on performance
• Provide leadership to digital team by recruiting, mentoring and coaching the team.
• Ensure the brand visibility and good public relations.

REQUIREMENTS
• Bachelor's Degree in Marketing, Sales, Communication, Public Relations or any business related course.
• 5 years of experience working as a Digital Marketing expert preferably in digital
• marketing agencies, Public relation or advertising industry.
• Well versed in developing and executing emails and SMS marketing campaigns.
• Demonstrated ability to development and execute sales and marketing strategies understanding of current online marketing concepts, strategy and best practices.
• Background in developing and executing traditional marketing vehicles a strong asset - TV & radio.
• Solid understanding of ecommerce, PPC, SEO & SEM
• Experience in S.E.O (google) Marketing.
• Ability to work under pressure and with minimum supervision.


Work Hours: 8

Experience in Months: 60

Level of Education: Bachelor Degree

Job application procedure

Interested and Qualified, Send your CV only quoting the job title on the email subject to career@excelwiseconsultants.co.ke 
Indicate your current and desired salary.
N.B: we do not charge any fee for receiving your CV or for interviewing, only shortlisted candidates will be contacted.


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