Summary
Date Posted: Friday, February 07 2025, Base Salary: Not Disclosed

JOB DETAILS:

Deputy Director, Marketing & Communications
Job Specifications
The Deputy Director of Marketing and Communication is responsible for providing strategic leadership in planning, implementing, and overseeing the organization’s marketing and communication initiatives.
Job Descriptions
The following are the duties and responsibilities:
• Implement marketing and communications strategy and keep staff strategic in their marketing and communications outputs.
• Work with colleagues to devise marketing and communications plans for interventions and projects.
• Review marketing and communications plans in light of changes to organizational goals.
• Identify new and innovative tools and channels for marketing and communication.
• Identify marketing and communications opportunities and threats and advise staff.
• Monitor and evaluate marketing and communication activity impact, including news media monitoring.
• Develop a deep understanding of target audiences; lead media relations: draft informative and interesting press releases, edit and draft articles and blogs, answer journalists’ inquiries, and conduct journalist outreach.
• Clear and distribute press releases, maintain a database of journalists, and merchandise media coverage.
• Plan and manage the design, content, and production of all marketing materials.
• Lead maintenance of social media channels, e.g., X, Facebook, LinkedIn, and Google+.
• Prepare detailed media activity reports.
• Organize events: plan, build audiences, arrange venues, and manage logistics.
• Manage events: take photos, live stream, shoot video, edit it, post it to YouTube, and digitally disseminate it.
• Create communication and marketing strategies for NIFC and NIFCA, launches, events, and promotions.
• Lead the marketing and public relations activities.
• Draft website copy and upload website content.
• Oversee the compilation of regular and systematic emails, clearance, and distribution.
• Support management in effective internal communications.
• Commission and manage staff, consultants, and suppliers.
• Respond to communication-related issues in a timely manner.
• General administrative good practice as required.
Person Specifications
For appointment to this grade, an officer must have:
• Bachelor’s degree in any of the following disciplines: marketing, media, communications, international relations, public relations, journalism, or any other relevant qualifications from a recognized institution.
• Master’s degree in any of the following disciplines: marketing, media, communications, international relations, public relations, journalism, or any other relevant qualifications from a recognized institution.
• Professional certification in marketing, communications, or a relevant area (e.g., CIM) is an added advantage.
• Member of a recognized professional body (e.g., MSK, PRSK, CIM).
• At least ten (10) years relevant work experience.
• At least four (4) years in management.
• Management Course lasting not less than four (4) weeks from a recognized institution.
• Proficiency certificate in computer applications.
• Fulfilled the requirements of Chapter Six (6) of the Constitution of Kenya.
Key Competencies and Skills
• Strategic leadership and vision.
• Integrated marketing communication.
• Global brand strategy and positioning.
• Cross-departmental collaboration.
• Resource and budget management.
• Public relations, media, and crisis management.
• Creative and innovative thinking.
• Team leadership and development.

Nairobi, Kenya

Work Hours: 8

Experience in Months: 48

Level of Education: Professional Certificate

Job application procedure
Interested in applying for this job? Click here to submit your application now.
Applicants whose background and competencies match the above specifica8ons are invited to apply for the posi8ons by submiting a cover addressed to:
Chief Executive Officer
Nairobi International Financial Centre Authority
The National Treasury Building
10th Floor, Room 1015
P. O Box 30007-00100

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